I find that when I'm wearing a shirt and tie I end up with redness around my neck and irritation. Most moisturisers don't help and shaving makes it worse. This works really well as it's very light and easily absorbed. I use it as an aftershave moisturiser and in situations when I know I'm going to get "red neck blush". It's too expensive really but it does last a long time and for me it's the only thing that helps.